Page 10 - Masala Lite Issue 161 May 2024
P. 10

10       FASHION                                                       3


                                                                                                THE SUMMER HOUSE
                                                                              More and more brands are not only talking the talk but also walking the walk when it
                                                                              comes to celebrating craftsmanship and mindful living. The Summer House is a fine
                                                                              example of work rooted in sustainability in contemporary fashion. For example, the brand
                                                                              uses Econyl for its swimwear, which is an Italian hero fabric used responsibly and helps
                                                                              clean the oceans. Abandoned fishing nets and gear in the ocean are collected, polymerised
                                                                              and transformed into nylon yarn, creating beautiful repurposed pieces for swimwear.
                                                                              Instagram: @thesummerhouse.in

                                                                                               SHIVAN AND NARRESH
        Indian swimwear and resortwear brands cool                             4
          enough for the scorching days of summer.                            A veteran luxury holiday brand, Shivan and Narresh burst onto the scene when it
                                                                              launched in Cannes at the Mare di Moda show, with its 100 percent stitch-free swimwear
                                                                              in 2008. The label is the standard when it comes to the modern wardrobe for holidays
                            BY MAHMOOD HOSSAIN                                or resort wear. It’s bold yet sophisticated, with an incredible eye for detail and prints
                                                                              you can’t find anywhere else. Its signature style has bloomed into a full-fledged fashion
                                                                              house, offering more than just swimwear.
             his Thai Summer, the sweltering heat beating down our necks has been threatening   Instagram: @shivanandnarresh

             to rob us of our fun and the chance to showcase our favourite looks. Whether it’s    5
        quality leisure time with your friends poolside, beach vacations, or an island getaway,                   GUAPA
        you not only want to feel comfortable, but also look your best. And there’s no better   Perhaps the most fun of the lot, Guapa is like a tropical party wrapped around your
        way to accomplish this than to sport some of the best swimwear created by brands   body just teasing you to take a dip in cooler waters. Its grabbed so much attention
        from India for both men and women, each with its unique selling points. While there   that it landed on the cover of a popular travel magazine last year, with Krabi set as
        are a dozen or more noteworthy labels, we’ve shortlisted a few brands that’ll make it   the backdrop and Indian actress Rakul Preet Singh decked out in Guapa swimwear
        a breeze for you to swim, recline, and more importantly, look stunning. Queue Tyla’s   and accessories. What truly sets this brand apart from the rest is its line of reversible
        “Water” while you’re at it.
                                                                              swimwear, proving to be a solid investment next time you want to upgrade your
                                                                              summer wardrobe. Instagram: @guaparesortwear
             IZSI
     1
        The brainchild of designer duo Vezotolu Vadeo and Shilpi Mishra, IZSI was launched in
        2022, introducing a new flavour of swim and resort wear. Every single one of their print
        and embroidery designs are conceptualised in-house, and handmade by local artisans.
        Their first collection set the tone with bikini sets of playful and vibrant prints, unisex
        lounge shirts, and breezy cotton dresses. Instagram: @izsi_india

             FLIRTATIOUS
     2
        Striking a balance between design and functionality, here is another brand that takes
        pride in making its swimwear and resort pieces all in-house, and focuses on slower
        fashion. This means that Flirtatious only produces what it needs and drastically cuts
        down on leftover stock and waste. A popular label with Bollywood celebrities, the
        label offers plenty of customisation, from the colours, to the measurements and style
        briefing. Instagram: @flirtatious_india
   5   6   7   8   9   10   11   12   13   14   15